I know Zanconato is a fan of Dieter Rams‘ work (or at least his rules of design), as well… I would not have a problem finding room for anything Rams’ in my home, or shop. Examples of great design.

Dieter Rams: 10 rules of design

• Good design is innovative
• Good design makes a product useful
• Good design is aesthetic
• Good design makes a product understandable
• Good design is unobtrusive
• Good design is honest
• Good design is long-lasting
• Good design is thorough down to the last detail
• Good design is environmentally friendly
• Good design is as little design as possible

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